SRU business students place 10th in global business simulation competition

Feb. 2, 2024

A team of students from Slippery Rock University placed 10th in the MikesBikes Advanced global business strategy simulation competition hosted by Smartsims.

The semester-long competition challenged student teams to run a public-listed bicycle company and make decisions concerning marketing, production and supply chain. More than 500 universities and several thousand teams compete across the globe. The SRU team achieved the Hall of Fame listing and was invited to the Championship Rounds, an achievement only given to fewer than 50 teams.

SRU’s team participated in the event as part of Business Capstone course taught by Senthil Kumar Muthusamy, associate professor of management and marketing. Team members included:

• Kristaffer Snyder, a senior finance major from Erie.
• Dalton Houpt, a senior finance major from Waterford.
• Taylor Murphy, a senior finance major from Pittsburgh.